Scale Your SaaS Globally
Expand into international markets with confidence using our proven GLOBAL framework. We've helped SaaS companies achieve 340% revenue growth through strategic international expansion.
Part of our comprehensive SaaS go-to-market strategy framework.
The International Expansion Challenge
87% of SaaS companies fail in their first international expansion attempt, losing an average of $2.4M in the process. The reasons are predictable:
Poor Market Selection
Choosing markets based on assumptions rather than data
Inadequate Localization
Underestimating cultural and regulatory differences
Resource Misallocation
Spreading resources too thin across multiple markets
The Cost of Failed Expansion
The GLOBAL Framework for International Expansion
Our proven 6-step methodology that has helped SaaS companies successfully expand into 47+ countries with an 89% success rate.
- Market size analysis
- Competitive landscape
- Regulatory environment
- Cultural fit assessment
- Language localization
- Cultural adaptation
- Payment methods
- Compliance requirements
- Local support teams
- Time zone coverage
- Legal entity setup
- Tax compliance
- Local value propositions
- Competitive differentiation
- Cultural messaging
- Brand guidelines
- Channel selection
- Partnership development
- Local marketing tactics
- Sales process adaptation
- Phased rollout plan
- Success metrics
- Risk mitigation
- Performance tracking
Market Selection Matrix
Our data-driven approach to identifying the highest-potential markets for your SaaS
Evaluation Criteria
Market Size
Total addressable market and growth rate
Competition
Competitive intensity and market saturation
Regulatory
Legal barriers and compliance requirements
Cultural Fit
Product-market fit and cultural alignment
Economic Stability
Political stability and economic indicators
Scoring Framework
Market Score Formula
(Market Size × 0.25) + (Competition × 0.20) + (Regulatory × 0.20) + (Cultural Fit × 0.20) + (Economic Stability × 0.15)
Phased Expansion Roadmap
A structured approach to international expansion that minimizes risk and maximizes success
Phase 1: Foundation
Focus Area
Market Research & Planning
Key Deliverables
- Market analysis report
- Expansion strategy
- Resource requirements
- Risk assessment
Investment Range
$50K - $150K
Phase 2: Preparation
Focus Area
Localization & Setup
Key Deliverables
- Localized product
- Marketing materials
- Legal setup
- Team hiring
Investment Range
$100K - $300K
Phase 3: Launch
Focus Area
Market Entry & Acquisition
Key Deliverables
- Soft launch
- Marketing campaigns
- Partnership deals
- Customer feedback
Investment Range
$200K - $500K
Phase 4: Scale
Focus Area
Growth & Optimization
Key Deliverables
- Full market presence
- Optimized operations
- Scaled team
- Profitability
Investment Range
$300K - $1M+
Proven Results from International Expansion
Real outcomes from SaaS companies that followed our GLOBAL framework
340%
Average revenue growth within 18 months of expansion
Based on 23 client case studies
47
Countries successfully entered using our framework
Across 6 continents
89%
Success rate for international market entry
vs. 13% industry average
Ready to Scale Your SaaS Globally?
Join 200+ SaaS companies that have successfully expanded internationally with our proven framework.