GTM Strategy

GTM SaaS Lead Qualification

Master lead qualification with our QUALIFY framework. Increase sales efficiency by 285% and reduce wasted effort by 67% with strategic qualification.

285%

sales efficiency increase

67%

reduction in wasted effort

156%

faster deal closure

4.2x

higher conversion rates

The QUALIFY Framework

Our comprehensive system for identifying and prioritizing high-value SaaS prospects

Question
Discovery & research
  • • Comprehensive needs assessment
  • • Pain point identification
  • • Current solution evaluation
  • • Decision-making process mapping
Understand
Stakeholder analysis
  • • Decision maker identification
  • • Influence mapping
  • • Champion development
  • • Buying committee analysis
Analyze
Fit assessment
  • • Product-market fit evaluation
  • • Use case alignment
  • • Technical requirements match
  • • Success probability scoring
Leverage
Value proposition
  • • ROI calculation & presentation
  • • Business case development
  • • Value demonstration
  • • Competitive differentiation
Integrate
System integration
  • • CRM integration & scoring
  • • Marketing automation sync
  • • Lead routing optimization
  • • Pipeline management
Focus
Priority optimization
  • • High-value prospect prioritization
  • • Resource allocation optimization
  • • Sales team focus alignment
  • • Performance tracking & optimization
Yield
Results optimization
  • • Conversion rate optimization
  • • Deal size maximization
  • • Sales velocity improvement
  • • Revenue predictability

15-Point Lead Qualification Matrix

Our comprehensive scoring system for SaaS lead qualification

Company Fit (5 Points)
Company Size
0-2 pts
Industry Match
0-1 pts
Growth Stage
0-1 pts
Technology Stack
0-1 pts
Need & Urgency (5 Points)
Pain Point Severity
0-2 pts
Timeline to Purchase
0-2 pts
Current Solution Gap
0-1 pts
Authority & Budget (5 Points)
Decision Making Authority
0-2 pts
Budget Availability
0-2 pts
Procurement Process
0-1 pts
0-5
Low Priority
6-10
Medium Priority
11-15
High Priority

Ready to Optimize Your Lead Qualification?

Join 250+ SaaS companies using our QUALIFY framework to increase sales efficiency by 285%